1913 WELCHS GRAPE JUICE CAPITOL WASHINGTON DC NATION DRINK WESTFIELD AD FC4752 for Sale

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1913 WELCHS GRAPE JUICE CAPITOL WASHINGTON DC NATION DRINK WESTFIELD AD FC4752 For Sale

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1913 WELCHS GRAPE JUICE CAPITOL WASHINGTON DC NATION DRINK WESTFIELD AD FC4752:
$21.95

1913 WELCHS GRAPE JUICE CAPITOL WASHINGTON DC NATION DRINK WESTFIELD AD FC4752

DATE OF THIS**ORIGINAL** ITEM:1913

THIS ITEM IS A ONE-PAGEPRINTFROM ANORIGINALPERIODICAL.THEREIS ONEPHOTO, SO PLEASELOOK OVER CAREFULLY FOR SIZE AND CONDITION! NOTE: SOME PHOTOS MAY HAVE A BLACK BOX COVERING UP THE NAME OF THE PERIODICAL - IT IS ONLY LAYING ON TOP OF THE ITEM - NOT PERMANENT.

ILLUSTRATOR/ARTIST:

OTHER INFO OF CONCERN FOR THIS LISTING SPECIAL CHARACTERISTICS/DESCRIPTIVE WORDS:

Welch Foods Inc., commonly known asWelch's, is an American company, headquartered inConcord,Massachusetts. It has been owned by theNational Grape Cooperative Association, aco-opof grape growers, since 1956.Welch's is particularly known for itsgrapejuices, jams and jellies made from darkConcord grapesand its whiteNiagara grapejuice. The company also manufactures and markets an array of other products, including refrigerated juices, frozen and shelf-stable concentrates, organic grape juice, fruit snacks, anddried fruit. Welch's has also licensed its name for a line of grape-flavoredsoft drinkssince 1974. Welch's grape andstrawberrysoda flavors are currently licensed to Global Beverage Corporation.Other popular products that use the Welch's name are thefruit snacksmade by The Promotion In Motion Companies, Inc.

The company was founded inVineland,New Jersey, in 1869 byteetotaldentistThomas Bramwell Welchand his son Charles Welch.

In 1956, the company was sold to the National Grape Cooperative Association, which comprises 1,300 grape growers located inMichigan,New Canada.

In the 1960s, Welch's was a major sponsor of theABCprimetime animated comedy seriesThe Flintstones; its characters were prominently featured in Welch's TV commercials on that show, and on jars of Welch's grape jelly which could be used as adrinking glassafter the product had been fully used. In the early 1970s,The Archiescartoon characters were on the jars.

The oldest extant structure associated with the company isWelch Factory Building No. 1, located atWestfield, New York, and listed on theNational Register of Historic Placesin 1983.Their largest manufacturing plant is located 17 miles away inNorth East,Pennsylvania.

The method ofpasteurizinggrape juice to halt the fermentation has been attributed to a Bramwell Welch(1825–1903) in 1869. Welch was an adherent to theWesleyan Methodist Connexionwhich strongly opposed "manufacturing, buying, selling, or using intoxicating liquors" and advocated the use of unfermented grape juice instead of wine for administering 'communion', during the church service.A few years earlier, Welch had relocated toVineland, New Jersey, a town started in 1861 by Philadelphia land developerCharles K. Landis(1833–1900) to create his own alcohol-free utopian society, a "Temperance Town" based on agriculture and progressive thinking. Landis declared that he was "about to build a city, and an agricultural and fruit-growing colony around it." The population reached 5,500 by 1865.Landis determined the potential in growing grapes and named the settlement "Vineland", and advertised to attractItaliangrape growers to Vineland, offering 20 acres (81,000 m2) of land that had to be cleared and used to grow grapes. Welch had moved to the region following his sister who was one of Vineland's earliest residents and began to produce an "unfermented wine" (grape juice) from locally grown grapes that was marketed as "Dr. Welch's Unfermented Wine".This product became "Welch's Grape Juice" in 1893 when Welch and his son Charles E. Welch (also a practicing dentist) had decided to incorporate in 1893 as the Welch's Grape Juice Company atWestfield,New York. The product was given to visitors at international exhibitions.

As the temperance movement grew, so did the popularity of grape juice. In 1913, Secretary of StateWilliam Jennings Bryanserved grape juice instead of wine during a full-dress diplomatic function, and in 1914,Josephus Daniels, Secretary of theNavy, forbade any alcoholic drinks on board naval ships, actively replacing them with grape juice. DuringWorld War I, the company supplied "grapelade", a type ofgrape jam, to the military and advertised aggressively. Subsequent development of new grape products and sponsorship of radio and television programs made the company very successful.

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**NOTE** : PAGES MAY SHOW AGE WEAR AND IMPERFECTIONS TO MARGINS, WITH CLOSED NICKS AND CUTS, WHICH DO NOT AFFECT AD IMAGE OR TEXT WHEN MATTED AND FRAMED. SOMETIMES THE PAGES HAVE BEEN TRIMMED.. PLEASE NOTE THE ACTUAL SIZE OF SELLING AD IN THE ATTACHED PHOTO IMAGE... WHAT YOU SEE IS WHAT YOU GET...

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FC4752

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