Vintage Boys Scouts BSA Uniform & Equipment Catalog - Cocomalt Promotion - 1930s for Sale

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Vintage Boys Scouts BSA Uniform & Equipment Catalog - Cocomalt Promotion - 1930s For Sale

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Vintage Boys Scouts BSA Uniform & Equipment Catalog - Cocomalt Promotion - 1930s:
$14.95

This is the Official Boy Scouts Uniform and Equipment Catalog. The “Key to Equipment Catalogue” was a promotional vehicle for Cocomalt - the malted milk drink. The item dates to the 1930s.
The catalog is filled with all kinds of Boy Scouts gear - uniforms, tents, knifes, cooking equipment, bugles, flags, books and more. But instead of paying cash, boys were encouraged to save proof-of-purchase seals from cans of Cocomalt - a powdered chocolate mixture that could be added to milk to “help build a strong body.” (It was packed with vitamins and iron, so you know it had to be true!) The seals could then be sent in with the attached order forms. (Unfortunately, Cocomalt was discontinued in the 50s, so if you’re thinking about scoring some sweet deals on BSA gear, sorry, you’re out of luck!)
The. catalog measures about 7 by 4.5 inches and contains more than 50 pages. It’s completely intact, showing only mild signs of storage wear. The only obvious flaw is what looks to be a partial thumbprint on the cover that bleeds over slightly to first few pages, (Perhaps it was due to sticky fingers from some spilt Cocomalt!) See photos for more,
So if you’re a collector of vintage Boy Scouts material, this unique catalog makes for a fun, enjoyable trip back in time.
Free USPS Ground Advantage shipping is included with the price,
So finish up your Cocomalt - and thanks for checking out this listing!