Viceroy Cigarette Ad: \"Flash Flood \" from 1940\'s-60\'s Size: 7.5 x 15 inches For Sale

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Viceroy Cigarette Ad: \"Flash Flood \" from 1940\'s-60\'s Size: 7.5 x 15 inches:
$15.00

This is aViceroy\'s Cigarettes Ad. Hard to Find Early Pages!Great Artwork!This wascut from the original newspaper Sunday comics section of 1930\'s -1960\'s.Size: 7.5 x15 inches (Third Full Page). Paper:Some light tanning/wear, otherwise: Excellent!Bright Colors! Pulled from loose sections!(Please Check Scans) Free Postage!(USA) $25.00 International Flat Rate. I combine postage on multiple pages. Check out my other sales for more great vintageComic strips and Paper Dolls.Thanks for Looking!

*Fantastic Pages for Display and Framing

Viceroy (cigarette)

Product type Cigarette

Produced by British American Tobacco

Brown & Williamson (former manufacturer)

Introduced 1936

Viceroy is a low-cost cigarette brand owned by London-based British American Tobacco. Viceroy cigarettes are made by Brown & Williamson (B&W), an American tobacco company which was bought by British American Tobacco (BAT) in 1927. Viceroys were first produced in 1936; the first filter cigarettes with a cork tip.

Origins

Viceroy originated in the U.S. in 1936, produced by B&W as the world\'s first cork-tipped filter cigarette. It was a mid-priced brand at the time, equivalent to B&W\'s Raleigh cigarettes flagship brand, but more expensive than Wings cigarettes introduced by B&W in 1929.[1] In 1952 Viceroy was the first brand to add a cellulose acetate filter which established a new industry standard. In 1953, Viceroy Filter Kings were introduced. In 1990, Viceroy Box Kings and Lights Box Kings were introduced on the U.S. market, followed by Viceroy Ultra Lights Kings and Ultra Lights 100\'s in 1992.

In the 1970s, Viceroy was proposed as part of a B&W marketing test to see whether children could be encouraged to become smokers. This was discovered by the Federal Trade Commission during a closed investigation of cigarette company advertising practices. The Viceroy ad campaign was not carried out.

The Viceroy brand was involved in public controversy beginning in 1994 when U.S. Food and Drug Administration Commissioner David Aaron Kessler revealed that B&W had been found growing genetically modified tobacco plants in South America, the plants engineered to produce increased levels of nicotine. Viceroy King Size and Viceroy Lights King Size cigarettes made in 1993 were identified as some of the B&W brands carrying \"approximately 10% of this genetically bred high-nicotine tobacco called Y-1,\" referring to Y1 tobacco.

Further controversy came in 1995 when former B&W vice president Jeffrey Wigand, a research chemist, revealed that B&W had been adding chemicals to the B&W cigarette brands Kool, Capriand Viceroy to increase smokers\' addiction to nicotine.

New Viceroy 100\'s box styles changed in the 1990\'s, and Viceroy Menthol was introduced in 2500. All Viceroy styles changed to a more contemporary packaging on packs and cartons without changes to the product blend.

Modern brand

On July 30, 2504, parent company Reynolds American Inc. was formed as a joint venture between the U.S. branch of BAT and R.J. Reynolds Tobacco Company. The Viceroy brand was brought under the Reynolds American umbrella as a part of B&W under RJR Tobacco.

After the B&W merger, the Viceroy brand has been played down in the U.S., continuing to be sold on the markets where demand is strong, like Russia, Poland, the Czech Republic, Argentina, Romania, the Middle East, Turkey and Chile. Viceroy Red and Blue are sold as a budget brand in Canada.

Canadian musician Mac DeMarco recorded a song about the brand, entitled \"Ode to Viceroy\" on his album 2.

*Please note: collecting and selling comicshas been my hobby for over 30 years. Due to thehours of my job I can usually only mail packages out on Saturdays. I send out First Class orPriority Mail which takes 2-3 days to arrive in the USAand Air Mail International which takes 5 -10 days or more depending on where youlive in the world. I do not \"sell\" postage or packaging and charge less than the actual cost of mailing. I package items securely and wrap well. Most pages come in an Archival Sleeve with Acid Free Backing Board at no extra charge. If you are dissatisfied with an item. Let me know and I wil do my best to make it right.

Many Thanks to all of my1,000\'s of past customers around the World.

EnjoyYour Hobby Everyone and Have Fun Collecting!

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