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1940c *WWII ERA ~SINCLAIR SUPER FLAME OILS~ GRAPHIC COLOR ADVERTISING MATCHBOOK For Sale


1940c *WWII ERA ~SINCLAIR SUPER FLAME OILS~ GRAPHIC COLOR ADVERTISING MATCHBOOK
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1940c *WWII ERA ~SINCLAIR SUPER FLAME OILS~ GRAPHIC COLOR ADVERTISING MATCHBOOK:
$28.99

1940c ***WORLD WAR II ERA*** {{SCARCE}} ~SINCLAIR SUPER FLAME OILS~ \"ECONOMICAL CLEAN FUEL\" (BARZOFF SERVICE, 608 MADISON AVENUE, TRI CITY 9485, MADISON, ILLINOIS) ... {{GRAPHIC COLOR}} ADVERTISING MATCHBOOK ... NO MATCHES ... BY: THE DIAMOND MATCH COMPANY, NEW YORK!

(Approximate dimensions: 2\" x 1 1/2\").

Early oil company Oil CorporationTypePublicuntil 1969
Subsidiary, 1969–1976
Private, 1976–2022IndustryOil and gasolineFoundedMay1, 1916; 107 years agoFounderHarry F. SinclairDefunctMarch15, 2022; 18 months agoFateMostly acquiredby HollyFrontierSuccessorHF Sinclair CorporationHeadquartersSalt Lake City,Utah,United StatesKey peopleRobert E. Holding, formerCEOand Owner
Carol Holding (CEO)[1]OwnerHolding family[2]Number of employees1,200 (2019)[1]Websitesinclairoil.com

Sinclair Oil Corporationwas an Americanpetroleumcorporation, founded byHarry F. Sinclairon May 1, 1916, theSinclair Oil and Refining Corporationcombined, amalgamated, the assets of 11 small petroleum companies.[3]Originally aNew Yorkcorporation, Sinclair Oil reincorporated inWyomingin 1976.[4]The corporation\'s logo featured the silhouette of a large greensauropod dinosaur, based on the then-common idea that oil deposits beneath the earth came from the dead bodies of dinosaurs.

It was ranked on the list of largest privately owned American corporations.[1]It owned and operated refineries, gas stations, hotels, a ski resort, and a cattle ranch.[1]

History

Sinclair has long been a fixture on American roads with its dinosaur logo and mascot, aBrontosaurus.

1916–1969A restored Sinclair station inAlbany, TexasA restoredSinclair stationon theNational Register of Historic Places

During September 1919, Harry Sinclair restructured Sinclair Oil and Refining Corporation,Sinclair Gulf Corporation, and 26 other related entities intoSinclair Consolidated Oil Corporation.[5]In 1932, this new entity was renamedConsolidated Oil Corporation. In 1943, it was renamedSinclair Oil Corporation.[6]

Near the beginning of theGreat Depression, Sinclair sold the remaining interest in its pipeline subsidiary toStandard Oil Company (Indiana)for US$72.5 million (Standard Oil had purchased a 50% interest in the pipeline subsidiary in 1921).[7]With these funds, including an additional US$33.5 million from an additionalcommon stockissue, Sinclair retired severalpromissory notesand prepared to weather the Depression with the remaining supply of cash.

Between 1921 and 1922, Sinclair leased oil production rights to Teapot Dome in Wyoming without competitive offerding. This led to theTeapot Dome scandal.[citation needed]

At that time, Sinclair Oil seemed to offer a viable alternative to the Italian fascist government, which was officially aiming to boost competition; in fact, most of the Italian oil market was controlled by the Italo-American Petroleum Society (SIAP), which in turn was fully dominated byStandard Oil.[8]As the Teapot Dome scandal unfolded in theUnited Statesand reached the international press, Mussolini accelerated the negotiations, with a deal signed on May 4, 1924 (although without an official meeting, to avoid public outcry). In this regard, Sinclair Oil Company is known for having made \"large payments to leading Fascists—all acting as intermediaries forBenito Mussolini—in return for an exclusive monopoly to drill for oil on Italian soil and in the Italian colonies\".[9]The deal was reported in a press release by the Head of Government (Mussolini) issued on the night of May 15, 1924, and published by most newspapers on the following day: the press release assured the public that Sinclair Oil had been awarded its contract on a competitive basis and had provided guarantees it had no relations with the international oil trust.[10]This case of corruption was reported by the anti-fascist politicianGiacomo Matteotti- who was later kidnapped and killed by Mussolini\'s newborn secret police, just before he could report his discoveries to the Parliament — in his posthumous article, published in the July issue ofEnglish Life(a magazine founded byBrendan Bracken): Matteotti accused Sinclair Oil of being a pawn of Standard Oil, as well as revealing \"grave irregularities concerning the concession.\"[11][12]Matteotti\'s theses were echoed in the notes of Epifanio Pennetta, who contributed to the preliminary investigation on the murder: \"To all appearances,\" companies like Nafta and Saper \"were in competition with the Sinclair company, while in fact they were in cahoots with Sinclair\" and added that Sinclair Oil was actually working \"in concert\" with Standard Oil.[13]

During the Great Depression, Sinclair saved many other petroleum companies to expand its operations. In 1932, Sinclair purchased the assets of Prairie Oil and Gas\' pipeline and producing companies in thesouthern United States, and the Rio Grande Oil Company in California.[14]The purchase of Prairie also gave Sinclair a 65% interest in Producers and Refiners Corporation (or Parco), which Sinclair subsequently acquired when Parco entered receivership in 1934. Lastly, in 1936, Sinclair purchased the East Coast marketing subsidiary of Richfield Oil Company, which had operated in receivership for several years. Richfield then reorganized, resulting in the creation of the Richfield Oil Corporation. Sinclair was instrumental in transferring capital and managerial assets into Richfield. Thirty years later, Richfield merged withAtlantic Refining, located on the East Coast, formingAtlantic Richfield.[15]

Sinclair Dinoland plastic brontosaurus, 1964, in the collection ofThe Children\'s Museum of Indianapolis

At theChicago World\'s Fair of 1933–1934, Sinclair sponsored a dinosaur exhibit meant to play on the link between the formation of petroleum deposits and the time of dinosaurs, now a largely discredited misconception.[16][17]The exhibit included a 2-ton animated model of aBrontosaurus.[18]The exhibit proved so popular it inspired a promotional line of rubber brontosaurs at Sinclair stations, complete with wiggling heads and tails, and the eventual inclusion of the brontosaur logo. Later, inflatable dinosaurs were given as promotional items. Ananthropomorphicversion appeared as a service-station attendant in advertisements. Some locations have a life-size model of the mascot straddling the building\'s entrance.

In the early 1960s, Sinclair developed the Turbo-S, along with Henry W. Peters, his son Eric Woods, aircraft oils used for reliability incommercial jets, military jets, guidedmissilesandspace exploration rockets.[19]

At theNew York World\'s Fair of 1964–1965, Sinclair again sponsored a dinosaur exhibit, \"Dinoland\", featuring life-size replicas of nine different dinosaurs, including their signatureBrontosaurus. Souvenirs from the exhibit included a brochure (\"Sinclair and the Exciting World of Dinosaurs\") and featured molded plastic dinosaur figurines. After the Fair closed, Dinoland remained as a traveling exhibit.[18][20][21]

Two of the replicas (TyrannosaurusandBrontosaurus) are still on display atDinosaur Valley State Parknear Glen Rose, Texas.[21][22][23]Another, a model of aTrachodon, has been displayed atBrookfield ZoooutsideChicago, Illinois.[21]A replica of aTriceratopsis owned by theKentucky Science CenterinLouisville,Kentuckyand after a 2022 restoration was mounted above their parking garage.[24]The Stegasaurus is on display in front of the Visitor Center of Dinosaur National Monument in Utah. A copy of the Triceratops is also owned by theSmithsonian Institutionand is on display as \"Uncle Beazley\" in theNational Zoological ParkinWashington, D.C.[25]

In 1955, Sinclair ranked 21st on theFortune 500; by 1969, it had fallen to 58th.[26]

ARCO eraThis sectiondoes notciteanysources.Please helpimprove this sectionbyadding citations to reliable sources. Unsourced material may be challenged andremoved.(April 2019)(Learn how and when to remove this template message)

In 1969, Sinclair merged with theAtlantic Richfield Company(ARCO) after an attempted acquisition by theGulf+Western IndustriesCorporation. Federal antitrust provisions required the new entity to divest itself of certain Sinclair assets. As a result, theEast Coastoperations of Sinclair were sold toBP(which has since purchased ARCO). After the ARCO acquisition, many Sinclair stations in the Midwest continued to use the dinosaur logo and opted out of using ARCO\'s \"diamond spark\" logo. Some northwest Sinclair stations partially retained the Sinclair brand for a time, using ARCO\'s blue rectangular logo, including the \"spark\" graphic, but with the word \"Sinclair\" substituted for ARCO.

Holding eraRestored Sinclair gas pump

In 1976, ARCO spun off Sinclair by selling certain assets toRobert (Earl) Holding. Assetsdivestedin thespin-offincluded ARCO\'s retail operations in the region bounded by theMississippi Riverand theRocky Mountains, and the rights to the Sinclair brand and logo, resulting in many stations alongInterstate 80keeping the dinosaur logo. The ARCO stations inTexas,New Mexico,Illinois, and some portions ofOklahomawere not affected by the divestiture. They continued as part of ARCO until ARCO pulled out of those states in the 1980s.

Headquartered in Salt Lake City, Sinclair was the 94th-largest private company in theUnited States.[27]There were 2,607 Sinclairfilling stationsin 20 states in the Western andMidwestern United States. As of 2010, the corporation operated two refineries—one inCasper, Wyoming, and one inSinclair, Wyoming. Sinclair operated a third refinery inTulsa, Oklahoma, until it was sold toHolly Corporationon December 1, 2009. Sinclair\'s other operations included 1,000 miles of pipeline.

In the mid-2010s, Sinclair fuel stations began actively spreading across southern California, includingLos Angeles,San Diego, andFresnowith holders offering attractive deals for potential clients to make the switch from a private brand to the Sinclair name brand.[28]

By 2018, Sinclair gas stations were widely distributed across the United States, with dozens of gas stations in Oklahoma,Oregon,South Dakota,Utah, and Wyoming; smaller numbers Dakota,New Mexico,New York,Texas, andWashington; and a single station inArkansasandWisconsin.[29]

Sinclair continued to use the green dinosaur, affectionately called \"Dino\" and marketed all its products under the logo. Sinclairpatentedthe gasoline additive SG-2000. The high-octane fuel blend was called \"Dino Supreme\" and regular gas was \"Dino\", trade names used since 1961 when many oil companies still used trade names for their fuels instead of generic terms such as \"regular,\" \"premium,\" or \"unleaded\". Before that time, Sinclair\'s trade names for its gasoline products included \"Power X\" for high-octane fuel and \"Sinclair H-C\" for regular gas. Sinclair also has marketed products such as Dino, Dino Supreme, and Opaline motor oils.

Sinclair filling station along Idaho Street (Interstate 80 Business) near College Avenue inElko, Nevada.

In August 2021,HollyFrontierannounced the acquisition of Sinclair Oil. A new company namedHF Sinclair Corporationwould be formed in 2022. Under the agreements, Sinclair Oil’s branded marketing business and all related commercial activities and its refineries and related operations and assets in Casper and Sinclair, Wyoming, would be combined with HollyFrontier. Sinclair Oil’s logistics and storage assets, including approximately 1,200 miles of pipelines, two crude oil terminals and eight light product terminals, would be combined with Holly Energy Partners (HEP). It was expected that the vast majority of Sinclair Oil employees would be invited to continue in their positions following the combination. The transaction did not include exploration and production assets owned by Sinclair Oil & Gas strive to find rare and unusual vintage pieces to match up with your special collection.

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Items $30.00 or more will be shipped with tracking. Items $200.00 or more will be shipped with insurance.

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Images © photo12.com-Pierre-Jean Chalençon
A Traveling Exhibition from Russell Etling Company (c) 2011